The Shift from OTAs to Direct Bookings in the Age of AI Search
September 4, 2025
For years, hotels have relied heavily on Online Travel Agencies (OTAs) like Booking.com or Agoda. They bring visibility, but at
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Recent News
Why Asking for Direct Bookings is Crucial for Your Hotel Website—and How to Get Them
July 7, 2025
In today’s hospitality market, OTAs like Agoda and Booking.com dominate online hotel reservations. But for hoteliers, direct bookings through your
How AI is reshaping hotel bookings—and why your marketing must keep up
June 10, 2025
Booking a hotel used to mean trusting familiar hotel brands. Travelers relied on recognizable names like Hilton or Marriott because
Marketing to the FIT traveler in Vietnam’s hotel market: Weaving emotion into the story
April 8, 2025
Vietnam’s hotel market pulses with diversity, attracting a spectrum of travelers to its cultural riches and natural wonders. Amid this
Why direct website bookings matter: proven strategies for Vietnamese hotels
April 1, 2025
In today’s competitive hospitality market, Vietnamese hotels often rely heavily on online travel agencies (OTAs) like Agoda and Booking.com to
Hospitality marketing: understanding your audience and defining your experience
February 4, 2025
In the world of hospitality, effective marketing is about more than just promoting services—it’s about truly understanding your audience and
Diversifying hotel revenue streams: strategies to reduce OTA dependence and drive direct bookings
January 20, 2025
Hotels are the lifeblood of the travel industry, offering unique experiences that go beyond simple accommodations. Yet, many hoteliers find
The overlooked opportunity of direct bookings: Why hotels must take this seriously
December 23, 2024
For years, Online Travel Agencies (OTAs) like Booking.com, Expedia, and Agoda have been the go-to platforms for hotels to attract
Website Booking Engine, a must for Direct Online
June 7, 2024
In today’s competitive hospitality market, having a user-friendly and efficient booking engine integrated into your hotel, homestay, or resort website
The Importance of Great Photography for Hospitality Websites
May 22, 2024
In the hospitality industry, first impressions are everything. Your website is often the first point of contact for potential guests,
Boosting Direct Bookings: Strategies for Driving Traffic to Your Hotel Website
May 22, 2024
In the competitive hospitality industry, attracting relevant traffic to your hotel website is key to increasing your Average Daily Rate
Elevating Hotel Revenues: Atelier ATTENTION’s Mastery in Direct Online Revenue Strategies
September 29, 2023
In the ever-evolving hospitality industry, Direct Online Revenue stands as a lucrative yet often underutilized revenue stream for hotels. It
Categories
ChatGPT vs Google: The Surprising Conversion Showdown!
September 18, 2025
Why your website needs to work harder than your sales team
September 4, 2025
The Shift from OTAs to Direct Bookings in the Age of AI Search
September 4, 2025
Marketing News
ChatGPT vs Google: The Surprising Conversion Showdown!
Hey there, fellow entrepreneur! Picture this: Google is like that trusty old pickup truck—reliable, everywhere, and hauling heaps of traffic. Then along comes ChatGPT, zipping
Ditch the Social Media Overload: How Smart Entrepreneurs Pick Winning Channels in 2025 (And Save Big on Content Costs!)
Hey there, fellow entrepreneur! Picture this: You’re juggling ads across five social platforms, churning out content like a caffeine-fueled machine, only to see lackluster results
Mooncakes and brand power: how Asian hotels turn Mid-Autumn tradition into marketing
Mid-Autumn (Tết Trung Thu) is one of Asia’s most loved traditions. Families gather, children parade with lanterns, and gifts are exchanged to show respect and
Why your website needs to work harder than your sales team
Imagine hiring a sales team that never sleeps, never takes breaks, and works 24/7 across the globe. That’s exactly what your website should be doing
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