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Pay Per Click (PPC) Marketing

Your Path to More Guests and Increased Revenue

Make the Right Decisions for Your
Brand With PPC Advertising

In today’s digital world, everyone is online, trying to find the best ways to advertise and attract customers to their websites. However, with the increasing number of websites and online businesses, it’s becoming harder for some companies to get noticed. Even social media, which used to be a free advertising platform, is now requiring businesses to pay more to get their content in front of their ideal customers. This can be a challenge for many businesses that don’t have the resources to launch and support social media campaigns at scale.

Search engine optimization (SEO) is also important for gaining higher brand exposure, but it takes time, effort and investment before you see results. If you’re looking for an immediate boost in your advertising campaign and a fast return on investment, pay per click advertising (PPC) advertising is a great option. With targeted PPC services, you can have full control of your paid search marketing efforts and achieve positive business outcomes.

Major challenges online companies face:

– Changing digital environment by AI technology
– Increased competition
– Surge in ad blockers
– Strict industry regulations
– Changing customer demands
– High digital ad spending
– Varying market standards
– Elusive consumers

WHO WE ARE?

About
Atelier
ATTENTION

At Atelier ATTENTION, a full-service marketing agency founded in 2019 by Dutch entrepreneur and marketing expert Alexander van den Berg in Hanoi, Vietnam, we see our clients as partners. Leveraging Vietnam’s competitive economy and our passion for marketing, we offer unique, AI-enhanced solutions. Our Marketing Outsource Service provides SMEs with on-demand access to a full marketing team, enabling entrepreneurs to succeed. With a commitment to long-term relationships, we gain deep insights into our clients’ businesses and markets. Our extensive project volume ensures we stay at the pinnacle of the marketing industry, serving fellow agencies and organizations globally. In 2023, we expanded our reach by opening an office in Miami, Florida, to better serve our US and international clients.

SEO vs. PPC: Which is the Right
Strategy for Your Brand?

Understanding your target demographics and analyzing their online activities are vital to determine whether PPC, organic search or a combination of these digital marketing strategies is the best approach for your business.

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SEARCH ENGINE OPTIMIZATION

Search engine optimization (SEO) is a great way to improve your website's organic traffic and gain customer trust. However, it can take several months before you start seeing results. A study found that only 5.7% of web pages rank in the top 10 organic search results within a year of publishing, and even these top-performing pages took two to six months to rank. For this reason, relying solely on organic search may not help you achieve your marketing goals within your desired timeline. If you want an online marketing approach that offers complete control, flexibility, and instant results, pay per click (PPC) marketing is the way to go.

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PAY-PER-CLICK

Pay per click advertising has proven to be one of the best and most cost-effective online marketing strategies. With PPC, businesses can take control of their ad spend and get their brand in front of the right people at the right time and place. This laser-targeted visibility can speed up the customer's buying journey and boost conversion rates. While integrated SEO and PPC campaigns work best in the long term, if you have a short window to promote your brand and make an impact on your niche market, pay per click marketing might be the best option for you.

Leverage PPC Marketing and Take Advantage of Consumer Search Opportunities

Atelier ATTN Marketing Agency is a highly respected leader in pay per click (PPC) internet marketing. Our PPC advertising company collaborates with a variety of industry players and marketing experts to boost leads, build brand awareness, and reach business goals.

Over the years, our pay per click marketing firm has become experts in understanding what PPC is, how it can work effectively for different stakeholders, and what it takes to ensure online success. If you’re still unsure whether pay per click is the right advertising model for your company, our PPC management firm is here to guide you.

Discover what PPC is and explore the many ways pay per click advertising can take your business to new heights. Get started with your own pay per click campaign today with the support of Atelier ATTN’s team of PPC internet marketing experts.

What Is Pay Per Click Advertising and
How Does It Work?

A recent report by Hanapin Marketing found that 79% of marketers consider paid search marketing to be beneficial for their business. As a result, 62% of industry players plan to increase their PPC ads budget to attract new customers. In 2017, over 7 million advertisers spent $10.01 billion on pay per click advertising, making it one of the most widely used marketing frameworks for generating higher ROI.

If you’re unsure about what pay per click is and how it can benefit your digital marketing efforts, Atelier ATTN’s PPC experts are here to guide you through the fundamentals of PPC management. By understanding the pay per click process, you can launch profitable campaigns and achieve success. Learn all about PPC marketing and how our pay per click marketing agency can help you achieve your goals.

PPC Marketing Services

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Keyword Research & Analysis

Our PPC firm knows exactly what your customers are searching for and we use this knowledge to refine your keyword list and capture their attention. Expect our paid search specialists to use the best industry-relevant keywords to increase your chances of success.

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Landing Page Conversion Optimization

With our help, you can get high-quality leads that are more likely to convert. Our PPC agency combines SEO and PPC best practices to create compelling ad copy and CTAs that guide users to take the desired action.

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PPC Management

Avoid the hassle and let us handle everything from keyword research to A/B testing for your PPC campaigns. Our pay per click management company will drive qualified traffic to your landing pages and create campaigns that suit your budget.

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Paid Search Advertising

Our paid search agency will help you stand out from the crowd and position your brand at the top of search results. Our PPC specialists optimize your ad targeting strategies, develop bidding strategies and track your ROI to increase your Quality Score and conversion rate.

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Ads A/B Split Testing

Our pay per click management agency runs campaign comparisons to test the effectiveness of your ads. We create different variations of your ad elements to find the best performing version and optimize your next paid search campaigns to improve your overall PPC performance.

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Conversion Rate Optimization (CRO)

We write persuasive PPC ads that capture your target customers at the right time and on the right platform. Our PPC agency will test your landing page designs, develop user-friendly lead capture forms, and boost your Quality Score and conversion rate.

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Remarketing Campaigns

Our PPC management agency will help you get more cost-effective results from remarketing campaigns by targeting specific visitor segments. We identify your top-performing campaigns, create remarketing ads, and set the optimal frequency cap to limit the number of times your ads appear to the same person.

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Amazon PPC

Our PPC advertising agency will help you boost your Amazon profit margin with highly targeted Amazon product ads and video ads. We use our proprietary AI advertising management system to increase your sales and maximize your ROI.

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YouTube Ads

We will help you create memorable YouTube ads that tell your unique stories and resonate with your target audience. Our PPC management company will explore advanced YouTube targeting options and set up video remarketing campaigns that increase your engagement rates.

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Bing & Google Ads Management

Our PPC specialists will perform in-depth PPC audits to optimize your ads for each platform and improve your SEM targeting. We leverage site link extensions and use industry-relevant keywords to acquire higher engagement rates.

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Social Media Advertising

Invest in pay per click advertising services to improve your brand recognition and reduce marketing costs. Our pay per click specialists will analyze your target audience's social media behavior and use images, videos, and texts to improve your customer reach and brand engagement.

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Nextdoor Advertising

Our pay per click management company will help you connect with your local customers through Nextdoor advertising. We will manage your Nextdoor business page, create professional ads, and track your metrics to boost your campaign results.

Partner with a pay per click management
agency that delivers notable results.

Our Amazing Customers

Why choose Atelier ATTENTION
for PPC Services?

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Comprehensive PPC Audit

Our PPC advertising company ensures that every aspect of your PPC campaign is in line with your goals and industry regulations. We conduct thorough audits to identify any issues and make adjustments to improve the effectiveness of your campaign. Our team of paid search specialists evaluates your KPIs, account structure, remarketing techniques and analytics.

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Detailed Reporting

We keep you informed about your online activities and campaign progress at all times as your dedicated pay per click marketing firm. You will receive customized campaign reports covering your Google Analytics results, keyword rankings and overall campaign performance. Our PPC management agency also provides you with access to our client dashboard to monitor your campaign in real-time.

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Premier Google Partner

Atelier ATTN is a proud member of the highly regarded Google Premier Partners list. Our PPC agency is made up of certified Google Ads PPC experts with extensive industry experience and digital marketing knowledge. When you work with us, you'll receive results-oriented Google PPC campaigns that grow your business.

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Customer-Focused PPC Company

Our PPC advertising agency believes in representing our clients' voices and we work hard to demonstrate that. During our initial consultation, we assess your marketing goals and current campaign performance to provide you with data-driven recommendations. We schedule monthly meetings with your project managers and are available to discuss your PPC campaign strategy at your convenience.

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Multi-Location PPC

If your business serves multiple locations and a diverse customer base, our PPC management company will develop a multi-location PPC structure to maximize your ad spend and deliver personalized PPC ads to your target demographics. We organize your PPC campaign by ad group and location, customize your callout extensions and site links and create personalized ad copies.

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Dedicated Pay Per Click Specialists

At Atelier ATTN, we simplify technical, complex, and overwhelming search engine marketing processes as much as possible for you. When you sign up with our pay per click firm, you'll be assigned a single point of contact to manage your PPC campaign and answer your questions. Our pay per click advertising agency becomes your outsourced online marketing department.

Ready to partner with our pay per click marketing agency?

Pay Per Click FAQs

PPC (pay-per-click) is an advertising model where advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your website, rather than earning those visits organically.

The answer to this question depends on various factors such as the quality of your ad copy, targeting options, relevance of your offer, ad placement, and other elements that make up your PPC campaign. However, if your ad is well-crafted and your targeting is on point, then there is a higher probability that your target audience will click on your PPC ads.

The cost of a PPC campaign can vary depending on several factors such as the competition in your industry, the keywords you’re targeting, the platform you’re using, and your daily budget. The cost of each click can range from a few cents to a few hundred dollars, but you have control over how much you’re willing to spend by setting a daily budget.

To budget for your PPC campaigns, you first need to determine your marketing goals and how much you’re willing to spend to achieve them. Once you have a clear understanding of your goals and budget, you can use tools like the Google Keyword Planner to estimate the cost of your PPC campaigns and set a daily budget accordingly.

PPC advertising offers several benefits such as instant traffic, measurable results, precise targeting options, and the ability to control your ad spend. With PPC, you can get your message in front of your target audience quickly and effectively, and you only pay when someone clicks on your ad, making it a cost-effective advertising option. Additionally, PPC allows you to track the performance of your campaigns, refine your targeting, and make data-driven decisions to improve your overall marketing strategy. outrank your competitors and support your search engine optimization (SEO) efforts.

News & Knowledge

Tailored Guidance

Schedule your free consult

Schedule a free 45-minute video call with us to discover how Atelier ATTN. (ATTENTION) can enhance your marketing efforts. Learn how our team of talented and motivated professionals in Vietnam can provide exceptional value with competitive pricing.

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